First Tee — Greater Richmond participant Niki Chan invited to play PGA TOUR Champions’ PURE Insurance Championship Impacting First Tee at Pebble Beach

Niki Chan will play in the 21st annual PURE Insurance Championship this September

Richmond, Va. (July 8, 2024) – First Tee and PGA TOUR Champions announced today that Niki Chan will represent First Tee — Greater Richmond when she competes in the 2024 PURE Insurance Championship Impacting First Tee. The event, in its 21st year, will bring teens from First Tee chapters to Pebble Beach Golf Links and Spyglass Hill Golf Course for the PGA TOUR Champions tournament, Sept. 17-22. The annual event, hosted by the Monterey Peninsula Foundation, is televised nationally on Golf Channel.

Chan is a rising senior at Manchester High School in Midlothian and has been a First Tee – Greater Richmond participant for 10 years. A member of First Tee – Greater Richmond’s Junior Advisory Board (JAB), Chan represented the chapter at the First Tee Game Changers Academy in 2023. This week, she will be part of the First Tee – Greater Richmond team competing at the Redmond Cup presented by Troutman Pepper July 10-11 at Belmont.

The trip to the PURE Insurance Championship marks the second straight year a First Tee – Greater Richmond participant has been chosen for the prestigious event, with Chan joining Meg Lavinder as recent chapter participants.

“Congratulations to Niki for this well-deserved honor and opportunity to represent First Tee – Greater Richmond on a national stage at the PURE Insurance Championship,” Kelly Brown, First Tee – Greater Richmond Vice President of Impact said. “She is a fantastic role model on and off the golf course and exemplifies the values we hope to instill in our participants and our community. When Niki began our program she was super quiet and soft spoken and to see her find her voice and come into her own is one of many examples of our evidence-based, life skills curriculum.”

This unique event pairs each First Tee participant with a PGA TOUR Champions player and amateurs from the business world. Ranging in ages from 15 to 18, the First Tee players compete for the male/female pro-junior team title. The teens represent 45 First Tee chapters from across the country and for the fourth year in a row, a participant from First Tee — Morocco will be in the field.

Participants were selected by a national panel of judges based on their personal growth and development through First Tee’s programs, as well as their playing ability. The group averages a 3.89 GPA and has spent an average of seven years in First Tee.

“I’m so proud to continue our involvement with this incredible organization,” said Katie Krum, Chief Marketing Officer at PURE Insurance. “I know firsthand the impact and value that participating in youth sports can have on one’s development, so it is personally gratifying to know that our support impacts such a remarkable group of young men and women.”

The full junior field was revealed live on Golf Channel’s “Golf Today” earlier today.  

“This is an exciting moment for these 80 participants, many of whom have been working for years with the goal of earning a spot in this tournament,” said Greg McLaughlin, First Tee CEO. “Thank you to our partners at PURE Insurance, PGA TOUR Champions, Pebble Beach Resorts, Monterey Peninsula Foundation and Golf Channel for their support of this special week, which is full of lessons for our teens, both on and off the golf course.”

This year’s field of PGA TOUR Champions players will feature legends including Ernie Els and Vijay Singh, and as well as three-time PURE Insurance Championship winner Kirk Triplett and Thongchai Jaidee, who will defend his title. Clint Eastwood serves as chairman of the PURE Insurance Championship.

Play will be conducted on Pebble Beach Golf Links and Spyglass Hill Golf Course on Friday and Saturday. The final round will be contested solely at Pebble Beach Golf Links on Sunday, where 24 First Tee juniors will compete based on their 36-hole performance. The tournament will crown one male and one female First Tee junior champion on Sunday.

More than 1,000 teens from First Tee have played in the PURE Insurance Championship, experiencing the once-in-a-lifetime opportunity to meet, play and be mentored by PGA TOUR Champions players and amateurs.

First Tee is a youth development organization that teaches life skills and helps kids and teens build their strength of character through golf. The PURE Insurance Championship is one of several national opportunities provided by First Tee Headquarters to encourage and motivate participants as they progress through the program and toward higher education opportunities.

The junior field for 2024 PURE Insurance Championshipcan be viewed here.

For more information on the tournament, visit To learn more about First Tee, visit


About First Tee – Greater Richmond

First Tee – Greater Richmond is a 501(c)(3) nonprofit youth development organization whose mission is to impact the lives of young people by providing educational programs that build character, instill life-enhancing values, and promote healthy choices through the game of golf. Through three major programming areas, First Tee Programs, School Program and Community Partnerships, First Tee – Greater Richmond reaches approximately 70,000 youth annually. Learn more at

About Monterey Peninsula Foundation

Surpassing $200 million in total donations, Monterey Peninsula Foundation is a 501 (c)(3) nonprofit organization that donates funds from the proceeds of the AT&T Pebble Beach Pro-Am on the PGA TOUR and the PURE Insurance Championship Impacting First Tee at Pebble Beach, a PGA TOUR Champions tournament. The Foundation focuses on improving the quality of life in Monterey, Santa Cruz, and San Benito Counties.

About PURE Insurance

Privilege Underwriters Reciprocal Exchange (PURE) Insurance is a property and casualty insurance company designed exclusively for successful, responsible families. We opened for business more than 15 years ago with the goal of offering something different in the insurance space: a company focused on doing what’s right for our membership (policyholders), one that promotes transparency and alignment of interests, and delivers greater value. Today, after growing at least 15% in each year since we began, we are the most awarded insurer in our category, offer coverage in all 50 states that includes high value homeowners, automobile, collections, watercraft, personal excess liability, fraud & cyber and flood to a membership of more than 100,000 individuals and families. | 888.813.7873

About PGA TOUR Champions 

PGA TOUR Champions is a membership organization of professional golfers age 50 and older, including 34 members of the World Golf Hall of Fame. The Tour’s mission is to provide financial opportunities for its players, entertain and inspire its fans, deliver substantial value to its partners, create outlets for volunteers to give back and generate significant charitable and economic impact in tournament communities. Follow PGA TOUR Champions online at, at, on Twitter @ChampionsTour and on Instagram @pgatourchampions. 

All events are televised in the United States, with most receiving complete coverage on Golf Channel, the exclusive cable-television partner of PGA TOUR Champions. Tournament programming is available via 25+ TV linear partners in 145+ countries and territories, with 25 channels carrying long-form and/or highlights coverage, and 200+ hours of live coverage distributed in 135+ countries and territories. Programming is also available via the OTT platform GOLFTV powered by PGA TOUR in every market outside of the United States, excluding China and Korea, with live coverage distributed in 130+ countries and territories.